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Club News


16 September 2015

Following on from the great news last week that Manager Phil Parkinson has signed a new long-term contract, the Commercial team at Bradford City are celebrating the start of this week as well with news of a new sponsorship deal with nationwide bathroom distributor, Frontline Bathrooms.

It is testimony to the huge outreach that Bradford City Football Club now have with their 18,000 season ticket holders and glowing database that Frontline, one of the UK’s biggest players in the bathroom industry have seen the potential of marketing their products with the Club. 

Michael Sammon, Sales and Marketing Director at Frontline Bathrooms believes the partnership is a win win, “Frontline Bathrooms are well known within the sports industry as a regular sponsor of the Rugby Football League and are delighted to be moving into the world of football with our new partnership with the Bantams, we are excited about the future prospects of the Club and wish them all the best for the coming season and look forward to engaging with fans throughout the season with special offers on our bathroom products and luxury bathroom prize giveaways.”

James Mason, Chief Operating Officer at Bradford City “As a commercial enterprise, we were extremely busy over the summer and this latest deal is proof that we plan to be busy for the 12 months of the year. Having secured Frontline as our latest sponsor, we are adding national brands to our very loyal and strong local base of sponsors. The hard work does not stop here and we hope to secure more deals as the season goes on.”


As part of the new relationship Frontline Bathrooms are offering Bradford City Fans the chance to win a luxury bathroom. All you have to do is follow @frontlinebath on Twitter to keep up to date with their regular competition offers.

[main article picture -  left to right: Hayley Bowman, Senior Marketing Executive, Frontline Bathrooms; Michael Shackleton, Commercial Manager, Bradford City FC; James Mason, Chief Operating Officer, Bradford City FC and Michael Sammon, Sales and Marketing Director, Frontline Bathrooms].

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