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Club News


11 July 2016

Bradford City Football Club is delighted to announce that Frontline Bathrooms have agreed to become the first ever official back-of-shorts sponsor ahead of the 2016/17 season.

The new short sponsorship will see Frontline Bathroom's logo appear on the back of each of the first team shorts. In addition, the logo will be applied to all the replica kit sold through the club's retail store. We would ask customers who have already purchased the shorts and wish to have the logo applied to return to the club shop to have the official kit sponsor applied free of charge.

Bradford City supporters will have seen over the course of last season the emergence of Frontline Bathrooms as a sponsor of the club. This agreement underpins the value of the relationship as they look to extend that into the forthcoming season.

Frontline Bathrooms is a bathroom distributor, supplying to over 5,000 bathroom showrooms and plumbers merchants throughout the UK. The company's well-established bathroom catalogue is produced twice a year to ensure that their product information is as up to date as possible and to bring the latest products and innovations to market as soon as possible. The brochure, which is available around the ground, contains over 6,000 products for all your bathroom needs. 

Michael Sammon, Frontline Bathrooms Sales and Marketing Director said 'We're extremely pleased to extend our relationship with Bradford City for the upcoming season by sponsoring the team's shorts. This increases our existing commitment to the club and we're confident that 2016/17 will be a great season!'

Bradford City's Commercial Manager, Michael Shackleton said, 'The football club would like to extend our thanks to Frontline Bathrooms for their continued support. We both believe that the club stand at the forefront of exciting times and it's one that Frontline Bathrooms want to be a part of. As the first company to utilise the short sponsorship opportunity we'd expect them only to build on the existing relationship with the club and increase their exposure not only locally, but nationally too.'

Look out for special deals from Frontline Bathrooms for all Bradford City season ticket holders throughout the season. To find your nearest stockist please visit

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