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Club News


21 September 2020

Club News


21 September 2020

iFollow video access codes have now been distributed ahead of Saturday’s Sky Bet League Two visit of Stevenage. 

Dispatched via e-mail to 'City For All' 2020/21 season-ticket holders who have provided the club with up-to-date contact details, the codes will enable supporters to watch every minute of the September 26 clash (3.00pm). 

The club has appointed an iFollow manager and a dedicated team to handle all video streaming-related enquiries. 

Supporters who have not yet received a code for Saturday’s game - having renewed 'City For All' 2020/21 season tickets and updated details - are asked to contact the club by e-mailing

Likewise, those who have renewed their season ticket but are yet to provide the club with up-to-date details are politely asked to contact us in the same way. 

iFollow sales figures - to date - are as follows: 

Bolton Wanderers v Bradford City (Carabao Cup Round One - Saturday September 5) - 1,292

Doncaster Rovers v Bradford City (EFL Trophy - Tuesday September 8) - 467

Bradford City v Colchester United (Sky Bet League Two - Saturday September 12) - 791

Bradford City v Lincoln City (Carabao Cup Round Two - Tuesday September 15) - 1,139

Forest Green Rovers v Bradford City (Sky Bet League Two - Saturday September 19) - 1,173

Of all HOME Sky Bet League Two pass sales, the Bantams receive 100% of proceeds, while for Carabao Cup and EFL Trophy fixtures, revenue is split between the two participating clubs. 

For all AWAY Sky Bet League Two fixtures, City claim 100% of proceeds from the sale of the 501st pass onwards. 

This means, following Saturday’s trip to Forest Green Rovers, proceeds from 673 £10 iFollow video match passes (approximately £8.34 per pass) were taken by the club. 

City’s director of communications and commercial, Ryan Sparks, said: "Codes were successfully distributed this evening and I hope, this time around, all have been received following weeks of hard work from our dedicated iFollow team. 

"Staff will continue to monitor the situation over the course of the week and will ensure everyone who wishes to do so will be able to watch Saturday’s game as part of their season ticket.

"We truly appreciate the support which has been shown through season-ticket sales and, while we understand circumstances are increasingly difficult for many, streaming figures remain relatively low - in comparison to other clubs in our division. 

"Disappointingly, we have been made aware of venues illegally streaming fixtures. This may well be having an impact on the detailed figures, which we will continue to analyse and document - for the purpose of transparency. 

"While we understand there is a clear desire to watch as much of this season as physically possible, I must stress piracy is strictly prohibited and the club could face action from the EFL and associated broadcasters as a result.

"We continue to welcome constructive feedback regarding the iFollow service and are working tirelessly to further enhance and improve the overall product."

To contact our dedicated iFollow assistance helpline, please e-mail 

For all technical iFollow-related enquiries, please e-mail 

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