Bradford City AFC is pleased to announce a total of £1,239.76 has been raised for Bradford Hospitals’ Charity - the official charity of Bradford Teaching Hospitals NHS Foundation Trust - following December’s meeting with Cambridge United!
Ahead of the game, which saw Bradford Hospitals’ Charity, the Trust’s NHS charity, take centre stage - with the fixture officially dedicated to the fund - City proudly sponsored a Christmas snowflake which was hung outside Bradford Royal Infirmary.
Since then, further initiatives were implemented by the Bantams to recognise the commendable efforts of NHS staff across the distract, who have gone beyond the call of duty over the course of an 18 months in which COVID-19 has impacted millions of people.
On top of £500 donated through the snowflake sponsorship, the club also raised a further £500 in conjunction with Just Sport Retail - through the sale of official club face masks, as Coronavirus continued to affect everyday life.
When playing host to the U’s on 19 December 2020, a fixture dedicated to the charity saw club partners Embark UK (Big Match Sponsor), Peckover Transport (Associate Match Sponsor) and SMF Print (Matchball Sponsor) donate their sponsorship assets to raise funds.
Auctioned via the club’s official eBay store, two home shirts and a Mitre Delta Replica Matchball - each signed by the entire first-team squad - drew a collective sum of £239.76.
This means that, with the help of partners, a total of £1,239.76 was raised by the club, for Bradford Hospitals’ Charity, over the festive period.
These fundraising efforts fill the void left by the fact City players, staff and officials were unable to visit hospitals across Bradford over the 2020 Christmas period to deliver gifts as is traditionally the case, as a result of COVID-19 restrictions.
Hayley Collis, head of fundraising for Bradford Hospitals’ Charity, said: “Our sincere thanks go to Bradford City and their partners for going to such efforts in raising money to support our staff and patients.
“It has been an incredibly tough year, but we have been overwhelmed by how our community has stepped up to support our staff throughout the pandemic.
“The money raised by Bradford City will be invested in staff wellbeing, as well as enhancing the patient experience.
“We are very proud to work with Bradford City, and look forward to welcoming the players back to our wards when it is safe to do so.”
To find out more about Bradford Hospitals' Charity, and its continued work all year round, please CLICK HERE.