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Commercial

CITY STRIKE PARAMOUNT PARTNERSHIP

25 July 2022

Sponsored by

Bradford City AFC is pleased to announce a one-year partnership with Paramount Environmental. 

The deal will see the Bradford-based firm referred to as an official partner of the Bantams throughout the 2022/23 campaign. 

Paramount will become sponsor of first-team coach Mark Trueman, as well as taking up a presence inside Valley Parade on matchdays.

Based on Rooley Lane, Paramount Environmental provide asbestos management services throughout the UK, including asbestos surveys, removals, air monitoring, sampling and analytical services.

David Nussey, Paramount Environmental partner and chief executive (above, right) said: “As a growing business based in the Bradford area, we are keen to develop our brand, increase exposure and expand our customer base by building strategic partnerships.  

“Bradford City AFC - as the only EFL football club in one of the largest cities in England, with almost double the next highest average attendance in League 2 and more than many clubs further up the football pyramid - possess many of the attributes we are looking for in a partner.

“The appointment of Mark Hughes, one of the country’s highest-profile coaches, as manager was a great achievement and sends out a strong message of intent by the club, which now has the management structure, fanbase and potential to progress through the divisions and return to the top table of English football, making them the ideal partner for us to grow alongside.”

City’s commercial manager, Michael Shackleton (above, centre), said: “We are pleased to be welcoming our friends at Paramount on board as our newest official partner. 

“Based in Bradford, Paramount is a company sharing many of our core values as a club, and this coming campaign will see their branding feature heavily around Valley Parade for the first time.

“I would like to thank David and his team for their fantastic support. We look forward to working with them over the course of the next 12 months.”

To find out more about Paramount Environmental and the services on offer, please CLICK HERE. 


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