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Commercial

BRADFORD COLLEGE EXTEND PARTNERSHIP

24 August 2023

Commercial

BRADFORD COLLEGE EXTEND PARTNERSHIP

24 August 2023

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Bradford City AFC is pleased to announce a one-year extension to its partnership with Bradford College, who will remain a main club partner for the 2023/24 season.

The agreement will see Apprenticeships at Bradford College, who first became affiliated with the club in the summer of 2020, remain City’s official digital partner.

The training division of Bradford’s further and higher education institution will continue to showcase branding across the club’s iFollow and social media channels, and inside the University of Bradford Stadium.

The partnership will this year see the introduction of student incentives and benefit-based packages, which will be revealed in due course.

Located in the heart of the city, Bradford College has been transforming lives through education for almost 200 years.

Nicky Betteridge, senior business development officer at Bradford College (pictured above, left), said: “We are excited to extend our educational partnership with Bradford City for another year.

“This is an opportunity to work in collaboration, ensuring our key messages and offers reach the community of Bradford. New initiatives are on the horizon which will help widen participation into education, football and culture capital.

“The partnership provides us with the opportunity to host our annual apprenticeship recruitment fair, in a central accessible location in which we have seen an increase in footfall year on year.”

City’s chief commercial officer, Davide Longo (above, right), said: “We are delighted to have our friends at Bradford College back on board with us for another year.

“This is a long-standing partnership which continues to develop year on year, and one which we are proud of, alongside another of Bradford’s key players.

“I am looking forward to delivering student benefit packages alongside Bradford College over the coming season, which will be revealed in the weeks and months ahead.

“I would like to thank Nicky and his team for their support, and am excited to see what another year of this partnership will bring.”

To find out more about Bradford College, and begin your journey with them, please CLICK HERE.


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