Mark Hughes has encouraged his Bantams to "put down a marker" ahead of the season run-in, with Grimsby Town visiting the University of Bradford Stadium this weekend.
The City boss discussed kicking off slightly earlier (1.00pm) than his side's promotion rivals on Saturday, and admitted it would be a “missed opportunity” if the Bantams were to not pick up maximum points against the Mariners.
He said: “Grimsby will be buoyed by their recent cup run, so they will give everything they have got, especially with how they are bringing a lot of fans to us.
“I watched their cup run and it was a fantastic journey for them. Their fans will look back on this season with really fond memories, so it is not going to be easy.
“We have to be wary, and it is up to us to set the tone on the day.
“I fully expect Grimsby to rock up to Valley Parade and have a good go at us.
“It is certainly chance to put a marker down, kicking off earlier than everyone else. That is something we addressed ahead of the Hartlepool game, as well.
“We can certainly put pressure on the other teams.
“Three points needs to be the order of the day from now until the end of the season, regardless of the time or opponent.”
The City boss analysed his side's run-in, with nine games remaining of the regular Sky Bet League Two campaign, and is generally pleased with his side's performances - but remained wary of the challenges ahead with the season being “far from over”.
Hughes expects a raucous atmosphere at Valley Parade in two days' time, admitting big crowds are “part of the reason” he returned to management, and calls on the Bantams to use the home support to their advantage.
“It is all to play for and we are right in the mix,” he continued.
“We are eyeing the automatics, and are still well placed in the play-offs. We are pleased with where we are - and we have not been that close in recent years.
“The atmosphere will be great; that is why I came back into management!
“I am really looking forward to it. Not every team can bring a great level of support of away grounds. When teams come to our home, and bring big numbers, we can use it to our advantage.
“We have to out-play and out-cheer them, and dictate play from there.
“Everyone should be excited by it. We can not be fearful.”
Over 19,000 are expected at the University of Bradford Stadium, with over 2,000 travelling supporters from Grimsby. To secure your place, and SAVE on increased matchday admission prices, please CLICK HERE by 11.59PM TOMORROW (Friday).