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16 February 2024



16 February 2024

Sponsored by

Bradford City AFC is pleased to announce a new and improved partnership with Bradford Lifts.

The Shipley-based firm has agreed terms until the end of the 2026/27 season, which will see The Bradford Lifts Stand continue to take centre stage on the east, Midland Road side of the University of Bradford Stadium.

Bradford Lifts will continue to be recognised as an associate partner of the club, with branding opportunities across Valley Parade and City’s official digital channels.

A lift maintenance and installation specialist, Bradford Lifts carry over 50 years of combined experience, having been formed by a family of lift engineers.

Jade McCabe, operations manager at Bradford Lifts (above, second left), said: “We are delighted to be extending our sponsorship of Bradford City AFC.

“The club is an integral part of the city and, with our company ethos of supporting and collaborating with fellow Bradford businesses, this partnership is one we are extremely proud of.

“With us all long-time City supporters, seeing our company name continue on The Bradford Lifts Stand is fantastic, and we hope it can witness many great moments at Valley Parade for years to come.”

Davide Longo, City’s chief commercial officer (above, right), said: “We are delighted Bradford Lifts have agreed to extend their partnership with us until at least the end of the 2026/27 season.

“Having been in place for over two years now, The Bradford Lifts Stand is well recognised at Valley Parade, and we are proud to be continuing a long-standing affiliation with Bradford Lifts, who we have been working with closely for a number of years.

“To see Bradford-based businesses like Bradford Lifts continue to back the club is very encouraging, and I would like to take this opportunity to thank Michael Vanderstock, Jade McCabe and the rest of the team for their fantastic support.”

For more information on Bradford Lifts Ltd and the service they offer, please CLICK HERE.

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